AllTools WA is a one-stop shop for industrial, mining and civil engineering and construction and workplace supplies.
We built a robust online store that works just as hard as their staff at the physical bricks and mortar hardware store located in Bayswater. This store has over 3000 products and is continually expanding.
Having previously worked with Richard, we were delighted to hear from him again when he needed an identity for his new company. During our preliminary meeting, we listened to what he was imagining from a design We pitched multiple concepts to ensure we listened to the client's desires and also pitched out own take on what the logo should represent for comparison. The new logo created represents security, six main product types and strength. We also created the tagline " Protecting people & property".
Moja was asked to design book cover layouts for hardcopy and digital publication outputs. The raw image was supplied by the Perth-based author and we then got to work manipulating the photo to reflect the sports orientated, gritty Australian fictional characters. In addition to the book design, we created promotional graphics for social media advertising. The hardcopy printed books could be found at the time of launch on the shelves at Dymocks bookstores.
With a new logo, tagline and website, we reinvigorated and set this well established commercial cleaning company up for a prosperous future sharpening their target market with more precision to their business goals.